Group izna Enthralls Local Fans with Guerrilla Event in Shinjuku, Japan

The group izna began their full-scale Japanese activities on September 2 by releasing the music video for "DUMB HOT!", the title track of their 1st Japanese mini-album ‘HANDLE WITH CARE’. Characterized by a cheerful rhythm and an addictive melody, this song captures izna's unique refreshing charm and dynamic performance.

At the same time as the music release, a guerrilla event held at a large plaza in Shinjuku, Tokyo, saw a massive gathering of local fans, making their popularity palpable. After showcasing the music video through a large electronic billboard, izna performed the Japanese versions of ‘DUMB HOT!’ and ‘SIGN’ for the first time, displaying highly polished group choreography. They also spent time interacting with fans on-site by taking group photos and participating in challenges.

According to media reports, izna is preparing for a debut showcase on September 6. Following this, they plan to continue their global steps through various promotions, including festival appearances, radio and live broadcasts, and the operation of a collaboration cafe with Tower Records.

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