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[Aichi-Nagoya 2026 Asian Games] SBS ranks 1st in viewership for Aichi-Nagoya 2026 Asian Games broadcasts... Football reaches semifinals

SBS recorded the highest viewership ratings among broadcasting channels for the Aichi-Nagoya 2026 Asian Games.

[Aichi-Nagoya 2026 Asian Games] SBS ranks 1st in viewership for Aichi-Nagoya 2026 Asian Games…
▲ Provided by the broadcaster

SBS recorded the highest viewership ratings among the broadcasting channels for the Aichi-Nagoya 2026 Asian Games.

According to the viewership rating research company Nielsen Korea on the 26th, the first match of the baseball super round broadcast by SBS the previous day recorded 4.4% for households in the metropolitan area and 2.1% for the 2049 demographic.

The viewership ratings for the same match were higher than MBC's 3.2% for households and 1.4% for 2049, KBS1's 3.9% for households and 0.8% for 2049, and TV CHOSUN's 0.5% for households and 0.1% for 2049.

On a national basis, it also recorded 1.8% for the 2049 demographic, showing the highest figure among the three terrestrial broadcasters. The women's basketball semifinals recorded 1.1% for 2049 in the metropolitan area and 1.0% for 2049 nationwide, taking first place in the same time slot.

The broadcast of the men's 200m backstroke swimming final, where Lee Ju-ho won the silver medal, also ranked first among broadcasting channels with 2.9% for households and 0.9% for 2049 in the metropolitan area, and 2.8% for households and 0.9% for 2049 nationwide. In men's football, the team defeated Vietnam 4-0 and advanced to the semifinals.

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#SBS #Aichi-Nagoya 2026 Asian Games #Nielsen Korea #Lee Ju-ho #Vietnam #football #viewership
J
Jung Se-yeon
KSW Journal · Reporter

Covers K-pop for KSW Journal, and also writes about Culture and K-Variety.

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