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2026.10.19 (Mon) Broadcast, entertainment & today's issues
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Hyp Princess to Officially Release New Song 'AWA' on the 9th... Praised for KCON Live Performance in the US

The group Hyp Princess debuted their unreleased song 'AWA' during the KCON LA 2026 showcase, receiving acclaim for their live performance.

Hyp Princess to Officially Release New Song 'AWA' on the 9th... Praised for KCON Live Performance in the US
▲ Hyp Princess, new song 'AWA' officially released on the 9th (Photo= Provided by agency)

The group Hyp Princess revealed their unreleased new song 'AWA' for the first time through the ending stage of the 'KCON LA 2026' showcase held in Los Angeles, USA. Despite being rookies, the local audience gave a passionate response to the group, who demonstrated unwavering live performance skills and stage presence.

According to media reports, Hyp Princess proved their identity as a global hip-hop group through a performance utilizing hand microphones, receiving positive evaluations from industry officials on-site. The performance is scheduled to be released to domestic viewers through Mnet broadcasting at 6 PM on the 4th.

According to the agency, Hyp Princess announced the news of the official digital release of 'AWA' at noon on the upcoming 9th by releasing a moving poster through their official SNS on the 3rd. Expectations are mounting regarding what achievements this new song, which has already had its potential recognized in the home of hip-hop, will achieve in both domestic and international music markets.

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#Hyp Princess #AWA #KCON LA 2026 #Mnet #hip-hop
J
Jung Se-yeon
KSW Journal · Reporter

Covers K-pop for KSW Journal, and also writes about Culture and K-Variety.

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